BETBOOM BASE 2026. CG video

BETBOOM BASE is a new-formate sports festival located at the Flacon Design Factory in Moscow. The space combined broadcasts of major esports tournaments — The International and Esports World Cup — with entertainment and offline activities for visitors.

The Unity team invited us to create a CG video for BETBOOM BASE. We handled the full production cycle: developing the concept and treatment, writing the voice-over script, producing the CG, editing the final video, and creating adaptations for different lengths and formats.

Plot

The video was built as a continuous journey through BETBOOM BASE — from exploring individual zones up close to a wide shot revealing the structure and scale of the entire space. As the camera moves between locations, we combine information with dynamic scenes from the event, while the voice-over explains what happens in each area.

We used different visual styles, characters, and artistic approaches across the zones to reflect the variety of activities and the atmosphere of BETBOOM BASE. At the same time, every scene remained part of the same environment, forming one continuous journey through the space.

Mascot

Another key part of the project was creating the main character — the BETBOOM BASE mascot. We developed his look using elements of the project’s visual identity, from clothing details to signature tribal graphics applied to his sword. The character became the main hero of the video and later expanded beyond CG into social media, communication materials, and physical event decor — including a giant inflatable figure installed on the roof above the entrance.

The result is a complete story that introduces BETBOOM BASE through its spaces, characters, and activities. Visual elements originally created for the video continued beyond the screen and became part of the project’s physical environment and communication.

P.MOTION 2026

Creative director: Denis Levchenko
Director: Dima Razdor
Production director: Semion Levchenko
Producing: Denis Levchenko
Art-director: Denis Levchenko
CG: Dima Calculator, Anton Khomyak, Anka Osintseva, Bogdan Raetckii, Abramovskiy, Rosher, Fed, Vladimir Ronami
Editing: Egor Morugin
VFX: Semion Levchenko
Music and sound: Earbleedteam
Voiceover: Anna Zharova
Project manager: Nika Zhusueva