T-BANK — EVENT HORIZON

“Event Horizon” is a multimedia installation by figura•fon and SETUP, created for the T-DVOR festival. The experience takes visitors through a sequence of visual and light-driven states connected by the idea of moving toward the future.

We were invited to develop the treatment and visual content for the T-Bank brand film integrated into the installation. We connected the brand presence with the overall narrative and visual language of “Event Horizon,” making it part of the story as it unfolds.

One of the key features of the project is the screen itself. The image is formed by a system of LED tubes extending deep into the space, creating a three-dimensional display. This structure defines its own visual language and calls for expressive abstract imagery that works within its depth. Light, color, motion, and rhythm become the main tools for telling the story.

The content is built around a journey through space as a metaphor for a person’s path toward the future and their dreams. The story moves from preparation and launch through acceleration, challenges, and overcoming obstacles, eventually crossing the boundary of reality and reaching its destination. As the journey unfolds, the space, scale, and character of the graphics evolve, gradually taking the viewer from a familiar world into a new reality.

In the final stage, T-Bank becomes part of this future and a natural continuation of the journey. The brand content forms its own story while remaining connected to the overall installation experience.

P.MOTION 2026

Art director: Denis Levchenko
Director: Semion Levchenko
Motion design: Yakov Pyrkin
Project Manager: Nika Zhusueva