SuperStep — один из лидеров российского и турецкого рынка по продаже мультибрендовой обуви. Клиент обратился к нам с задачей снять рекламный ролик для YouTube, Instagram, Facebook, VK и Tik Tok.

We have created a dynamic video that is close in spirit to the brand’s audience. Movement, rhythm, style, and art are values that unite fans of sneaker culture. The video is filled with scenes inspired by streets and hobbies. The brand is changing its positioning and wants to be bold, we have added animation filled with kinetic typography, glitches, and digital.

Directed by Kirill Galushko

Director of Photography – Semyon Levchenko

Art Director, motion design — Denis Levchenko

Producer — Kirill Galushko

1st assistant operator, focuspuller — Grisha Shishkin

Assistant Director — Stefan Frankovsky

Costume Designer — Lisa Samsonova

Director of the film set — Armen Aydinyan

Makeup — Tatiana Golubeva

Storyboard – Arina Provada

Editing by Kirill Galushko

VFX effects — Semyon Levchenko

Music – Andrey Popesco and Vasily Konstantinovsky

Sound design — Andrey Popesco and Vasily Konstantinovsky

Color correction, clean up – Semyon Levchenko

Actors and models:

Dancer – Sveta Kambur

Cyclist and photographer – Alexander Trofimov

Skateboarder – David Gaziev

Couple with a dog – Konstantin Demidov and Ekaterina Tikhinova

p.motion 2022